by Amanda | Jan 28, 2025 | Business, Technical
In an age where artificial intelligence is reshaping industries, the emergence of DeepSeek has created ripples across the AI landscape. Positioned as a highly intuitive and domain-focused AI application, DeepSeek has generated significant buzz for its ability to...
by Sarah | Sep 23, 2024 | Technical
PPC (Pay-Per-Click) and SEO (Search Engine Optimisation) are both ways of driving traffic to websites. Each has its own advantages and disadvantages, depending on business goals, budget, and timeframe. Here we compare both approaches: What is PPC (Pay-Per-Click)? PPC...
by Sarah | Dec 14, 2020 | Technical
Digital marketing is all about promoting your business online. Since the birth of the internet, digital marketing has existed in parallel. Use of the internet has exploded in the last decade; the popularity of online shopping has grown and Google search is the first...
by Amanda | Nov 19, 2020 | Technical, Tips
Content Marketing is one of those buzz words we hear quite a lot. But what does it actually mean? Well put simply, it is about creating informative, useful content that will drive people to your site. Content is a great way to attract and engage with your customers....
by Clare Wood | Apr 24, 2020 | Technical
You’ve built your website. What next? The next steps you take should be focused on getting people to find you and start using your website and building traffic and business. How to get your website noticed, both by Google and by potential customers When...
by Clare Wood | Apr 14, 2020 | Technical
As a Facebook business page owner, you are able to create or join groups within Facebook. Facebook state that creating a group from your business page can allow you to ‘connect with customers and supporters in a more private forum’ and have conversations ‘around a...